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AcademyCampaigns & OutreachOptimizing your budget

Build and optimize campaigns

Optimizing your budget

Once a campaign is running, AI92 can optimize your budget - reallocating spend across your channels to favour what's working. Budget optimization costs 15 credits and gives you a data-informed reallocation rather than a guess. Be clear on what this is and isn't: it's smart budget reallocation across channels, not a claim of exact revenue attribution. AI92 is honest about what it can measure. The goal is to put more budget where results are trending and less where they aren't. Run it as your campaign gathers data and you'll steer spend with evidence.
Key takeaway: Budget optimization (15 credits) reallocates spend toward what's working - a data-informed reallocation, not exact revenue attribution.
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